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Řádka 23: Řádka 23:
 
* CPO - Cost Per Order - Cena za objednávku
 
* CPO - Cost Per Order - Cena za objednávku
 
* CGI - Common Gateway Interface
 
* CGI - Common Gateway Interface
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* CMS - Content Management System - Redakční systém
+
* [[CMS]] - Content Management System - Redakční systém
−
* CSS - Cascading Style Sheets
+
* [[CSS]] - Cascading Style Sheets
 
* CSE - Comparison Shopping Engine or Custom Search Engine (Google)
 
* CSE - Comparison Shopping Engine or Custom Search Engine (Google)
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* CPV - Cost Per View - Cena za zobrazení
+
* [[CPV]] - Cost Per View - Cena za zobrazení
 
* CVN - Card Verification Number
 
* CVN - Card Verification Number
 
* COA - Cost of Acquisition
 
* COA - Cost of Acquisition
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* CPW - Cost per view ([[CPV]]) - Cena za zobrazení
+
* [[CPV|CPW]] - Cost per view ([[CPV]]) - Cena za zobrazení
  
 
==D==
 
==D==
  
 
* DS - Directory Submission
 
* DS - Directory Submission
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* DC - Data Center
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* [[Datacentrum|DC]] - Data Center
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* DLR - Deep Link Ratio
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* [[Deep Link Ratio|DLR]] - [[Deep Link]] Ratio
 
* DKI - Dynamic Keyword Insertion
 
* DKI - Dynamic Keyword Insertion
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* DNS - Domain Name Server
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* [[DNS]] - Domain Name Server
 
* DMCA - Digital Millennium Copyright Act
 
* DMCA - Digital Millennium Copyright Act
 
* DMOZ - Directory – Mozilla
 
* DMOZ - Directory – Mozilla
Řádka 45: Řádka 45:
 
==E==
 
==E==
  
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* [[EMD]] - Exact Match Domain
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* [[EMD]] - Exact Match [[Doména|Domain]]
 
* ECPC - Enhanced Cost Per Click
 
* ECPC - Enhanced Cost Per Click
 
* ECPC - Enhanced CPC
 
* ECPC - Enhanced CPC
Řádka 55: Řádka 55:
 
==G==
 
==G==
  
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* G+ - Google Plus
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* G+ - [[Google Plus]]
 
* GIS - Google Image Search - Google vyhledávání obrázků
 
* GIS - Google Image Search - Google vyhledávání obrázků
 
* GIY - Google It Yourself - Vygoogluj si to sám
 
* GIY - Google It Yourself - Vygoogluj si to sám
Řádka 61: Řádka 61:
 
* GDS - Guaranteed Directory Submission
 
* GDS - Guaranteed Directory Submission
 
* GAP - Google Advertising Professional
 
* GAP - Google Advertising Professional
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* GWT - Google Webmaster Tools
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* GWT - [[Google Webmaster Tools]]
 
* GYM - Google Yahoo MSN
 
* GYM - Google Yahoo MSN
  
Řádka 136: Řádka 136:
 
==S==
 
==S==
  
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* SE - Search Engine - Vyhledávač
+
* SE - Search Engine - [[Vyhledávač]]
 
* SB - Social Bookmarking
 
* SB - Social Bookmarking
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* SI - Supplemental Index
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* SI - [[Supplemental Index]]
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* SEO - Search Engine Optimization
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* [[SEO]] - Search Engine Optimization
 
* SEOs - Search Engine Optimizers
 
* SEOs - Search Engine Optimizers
 
* SEM - Search Engine Marketing
 
* SEM - Search Engine Marketing
Řádka 156: Řádka 156:
 
* SMX - Search Marketing Expo
 
* SMX - Search Marketing Expo
 
* SNS - Social Networking Service
 
* SNS - Social Networking Service
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* SWL - SiteWide Link
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* SWL - [[Sitewide link|SiteWide Link]]
 
* SEMPO - Search Engine Marketing Professional Organization
 
* SEMPO - Search Engine Marketing Professional Organization
  
Řádka 184: Řádka 184:
 
==X==
 
==X==
  
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* XML - Extensible Markup Language
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* [[XML]] - Extensible Markup Language
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* XHTML - Extensible HyperText Markup Language
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* [[XHTML]] - Extensible HyperText Markup Language
  
 
==Y==
 
==Y==

Aktuální verze z 14. 5. 2014, 23:57

Pokud máte problém s některými zkratkami jste na správné stránce.

A

  • API - Application Program Interface
  • AS - Article Submission
  • AR - Alexa Rank

B

  • B2B - Business to Business
  • B2C - Business to Consumer

C

  • CPC - Cost Per Click - Cena za klik
  • CTR - Click Through Rate - Poměr prokliku
  • CTA - Content Targeted Advertising - Obsahově cílená reklama
  • CPM - Cost Per Thousands/Mill - Cena za tisíc
  • CPA - Cost Per Action - Cena za událost/akci
  • CPA - Cost Per Acquisition - Cena za získání/událost
  • CPL - Cost Per Lead - Cena za událost/akci
  • CPO - Cost Per Order - Cena za objednávku
  • CGI - Common Gateway Interface
  • CMS - Content Management System - Redakční systém
  • CSS - Cascading Style Sheets
  • CSE - Comparison Shopping Engine or Custom Search Engine (Google)
  • CPV - Cost Per View - Cena za zobrazení
  • CVN - Card Verification Number
  • COA - Cost of Acquisition
  • CPW - Cost per view (CPV) - Cena za zobrazení

D

  • DS - Directory Submission
  • DC - Data Center
  • DLR - Deep Link Ratio
  • DKI - Dynamic Keyword Insertion
  • DNS - Domain Name Server
  • DMCA - Digital Millennium Copyright Act
  • DMOZ - Directory – Mozilla
  • DFO - Data Feed Optimization
  • DRPs - Directory Results Pages

E

  • EMD - Exact Match Domain
  • ECPC - Enhanced Cost Per Click
  • ECPC - Enhanced CPC

F

  • FFA - Free For All Pages

G

  • G+ - Google Plus
  • GIS - Google Image Search - Google vyhledávání obrázků
  • GIY - Google It Yourself - Vygoogluj si to sám
  • GAS - Guaranteed Article Submission
  • GDS - Guaranteed Directory Submission
  • GAP - Google Advertising Professional
  • GWT - Google Webmaster Tools
  • GYM - Google Yahoo MSN

H

  • HTML - Hypertext Markup Language
  • HTTP - HyperText Transfer Protocol
  • HTTPS - Hypertext Transfer Protocol Secure

I

  • IM - Internet Marketing
  • IP - Internet Protocol (Address)
  • IDF - Inverse Document Frequency
  • IBL - InBound Links
  • ISP - Internet Service Providers

J

  • JGI - Just Google It - Prostě si to vygoogluj

K

  • KDA - Keyword Density Analyzer
  • KEI - Keyword Effectiveness Index

L

  • LB - Link Building
  • LSA - Latent Semantic Analysis
  • LSI - Latent Semantic Indexing
  • LPO - Landing Page Optimization - optimalizace vstupní stránky

M

  • MTO - Meta Tags Optimization

N

  • NSEO - Negative SEO - Negativní SEO

O

  • OBL - Outbound link - Odchozí odkazy
  • OWBL - One Way Back Link
  • ODP - Open Directory Project
  • OSE - Open Site Explorer

P

  • PR - Google Page Rank
  • PPC - Pay Per Click - Placeno za proklik
  • PHP - PHP Hypertext Preprocessor
  • PDF - Portable Document Format
  • PFI - Pay For Inclusion
  • PFL - Paid For Listings - Placeno za zařazení
  • PFP - Pay for Performance
  • P4P - Paid For Placement - Placeno za umístění
  • PPR - Pay Per Rank
  • PPV - Pay Per Visitor - Placeno za návštěvníka
  • PPP - Pay Per Post - Placeno za publikování

Q

R

  • ROI - Return on Investment - Návratnost investice
  • RI - Regular Index
  • RSS - Really Simple Syndication or Rich Site Summary
  • RTL - Regional Long Tail
  • RTB - Real Time Bidding


S

  • SE - Search Engine - Vyhledávač
  • SB - Social Bookmarking
  • SI - Supplemental Index
  • SEO - Search Engine Optimization
  • SEOs - Search Engine Optimizers
  • SEM - Search Engine Marketing
  • SEP - Search Engine Poisoning
  • SER - Search Engine Ranking
  • SMO - Social Media Optimization
  • SMM - Social Media Marketing
  • SMB - Small and Medium Businesses
  • SMEs - Small And Medium-Sized Enterprises
  • SES - Search Engine Strategies
  • STW - Search The Web
  • SERP - Search Engine Results Page
  • SSI - Server Side Includes
  • SEW - Search Engine Watch
  • SEP - Search Engine Positioning
  • SMX - Search Marketing Expo
  • SNS - Social Networking Service
  • SWL - SiteWide Link
  • SEMPO - Search Engine Marketing Professional Organization

T

  • TLP - Top Level Page
  • TLA - Text Link Ads
  • TBPR - Toolbar PageRank
  • TR - Trust Rank

U

  • URL - Uniform Resource Locator
  • UGC - User Generated Content
  • UX - User Experience

V

  • VS - Video Submission
  • VIPS - Visual-block Page Segmentation

W

  • W3C - World Wide Web Consortium
  • WMW - Webmaster World

X

  • XML - Extensible Markup Language
  • XHTML - Extensible HyperText Markup Language

Y

  • Y2K - Year Two Thousand

Z

Citováno z „http://seopedia.cz/index.php?title=Zkratky&oldid=343“